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    Dyson announces British musician Stormzy as its latest global ambassador

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    Emirates Man

    by Camille Macawili
    26 mins ago

    Dyson, the global technology company at the forefront of innovation, announces British musician, Stormzy, as its latest global ambassador.
    Known for his impactful lyric and rhyme, Stormzy has solidified his status in the music industry with a critically acclaimed debut album and hit singles received with widespread praise.
    This partnership is launched with an immersive campaign film. Through the lens of the 55-hour run-time of the Dyson OnTrac™, you will get a glimpse on how truly chaotic the life and mind of a celebrated artist can be – from catching flights, long nights, working on the next big song. This exciting collaboration takes you inside Stormzy’s sharp mind showcasing his strong will and focus to cut through distractions to deliver next-level tunes in Grime, Rap, Gospel and more.

    Engineered for supreme audio technology specifications, the Dyson OnTrac™ headphones is ideal for perfectionists like Stormzy. Audiophiles can fully experience excellent sound range through its advanced 40mm speaker drivers and audio signal processing which reproduce 6Hz – 21kH – beyond the audible spectrum that reproduces every note, beat, and whisper. It also features customizable outer caps and ear cushions, available in a range of colours and finishes – making it possible to create over 2,000 unique looks. Want to cop Stormzy’s bold look? CNC Black Nickel is his go-to colourway, with Khaki ear cushions is his signature combination, which you can explore online or recreate your own online at Dyson’s Demo Stores across the UAE.
    – For more on how to look smart and live smarter, follow Emirates Man on Facebook and Instagram
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      30 items you must grab from the Amazon Prime Day deals

      by

      Life

      by Ruman Baig
      21 seconds ago

      Amazon Prime Day: The Hunger Games of online Shopping (but with way more PJs).
      Ah, Prime Day. That glorious 48 hours where Amazon transforms into a digital feeding frenzy, luring us in with deals so good they should be illegal (and probably are somewhere in Switzerland). But before you lose yourself in a click-happy trance, hold onto your metaphorical shopping cart handles, because navigating Prime Day requires cunning, strategy, and the unwavering resolve to not accidentally purchase a life-sized inflatable unicorn pool float (although, let’s be honest, that would be pretty epic for your next Zoom meeting).
      Here’s how to approach Prime Day like a seasoned champion, not a sugar-crazed toddler at a candy store:
      The Pre-Prime Prep: You wouldn’t walk into a battlefield unarmed, would you? (Unless your weapon of choice is killer negotiation skills at a flea market, then more power to you.) In the days leading up to Prime Day, make a list of your actual needs and wants. Is your coffee maker weeping burnt tears? New headphones a must for that daily commute through a jungle of honking taxis? Prioritize.
      Befriend the Wishlist: Amazon’s Wishlist is your secret weapon. Add potential purchases there beforehand, allowing you to compare prices with a cool head before the Prime Day storm hits.
      Channel Your Inner Sherlock: Don’t be fooled by the flashing “discount” signs. Some deals might seem amazing, but were they mysteriously marked up just before Prime Day? Use price trackers to see a product’s price history and sniff out genuine steals.
      The Thrill of the Hunt: Let’s face it, part of the Prime Day fun is the thrill of the hunt. Embrace the chaos! Set timers for limited-time deals and challenge yourself to find the most ridiculously awesome (and actually useful) item. A self-stirring mug shaped like a baby Yoda? Sold!
      The Power of “No”: Just because something is on sale doesn’t mean you need it. Remember that list you made? Stick to it. Your future self, drowning in impulse-bought chia seed dispensers, will thank you.
      Remember, Prime Day is a marathon, not a sprint. Pace yourself, strategize, and most importantly, have fun! And hey, if you do end up with that inflatable unicorn pool float, send me pics.
      List of everyday things to pick from the Amazon Prime Day deals:

      – For more on luxury lifestyle, news, fashion and beauty follow Emirates Woman on Facebook and Instagram
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      James Dyson Award returns to UAE with an esteemed judging panel

      by

      Life

      by Ruman Baig
      1 hour ago

      The James Dyson Award, a prestigious design competition aimed at inspiring future generations of engineers, is back in the UAE for its seventh year.
      This year’s iteration features a new judging panel boasting a wealth of knowledge and experience across engineering, academia, and technology journalism.
      The UAE panel will evaluate student-designed inventions that address real-world problems with innovative solutions.Emphasis will be placed on practicality, environmental responsibility, and commercial viability. Winners of the national round will progress to the international stage, where James Dyson himself will choose the global winner.
      Esteemed Judges to Oversee the Competition
      This year’s panel welcomes back Dr. Eng. Suaad Al Shamsi, a pioneering Emirati female aircraft engineer, and Prof. Tadhg S. O’Donovan, Deputy Vice Principal and Chief Scientist at Heriot-Watt University. Dr. Al Shamsi brings years of expertise to the table, while Prof. O’Donovan’s background in energy systems makes him a valuable asset. New to the panel is Dana Alomar, a Technology Reporter at The National, known for her deep understanding of the ever-evolving technology landscape.
      Qualities of a Winning Entry
      Prof. O’Donovan emphasizes that effective problem-solving is key. He advises participants to focus on well-defined solutions, even for seemingly simple problems, rather than aiming for overly broad solutions to massive global issues.
      Benefits of Participation
      The James Dyson Award offers aspiring student inventors a chance to establish themselves in the field. Winners can expect not only a significant cash prize but also extensive media coverage, potentially propelling their careers forward. The competition serves as a launchpad for budding entrepreneurs, fostering confidence and attracting potential investors.
      Important Dates and How to Apply
      The deadline for submissions is July 17th. National winners will be announced on September 11th. More information and application details can be found on the James Dyson Award website www.jamesdysonaward.org
      – For more on luxury lifestyle, news, fashion and beauty follow Emirates Woman on Facebook and Instagram
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