Life

August 6, 2025

As a key tastemaker in Dubai, Emirates Woman sat down with Rumana Nazim to speak about how she launched The Edit, fashion indulgences and her favourite spots around Dubai.
What inspired you to launch The Edit?
The Edit began as a personal frustration. I was tired of the glossy surface of retail where people and purpose were often sidelined and I wanted a platform that championed contemporary, female-founded brands and puts people first. So, I built it. For me, it’s never been just about sustainability, it’s much bigger than that. It’s about consciousness, because being truly conscious means being ethical, supporting the communities behind the product, and creating something that’s more intentional and human. Every brand at The Edit stands for something, and together they represent a more empowered and thoughtful way to live.

What’s your secret to discovering emerging designers before they go mainstream?
Curiosity and instinct as I’m constantly searching, be it online, in overlooked corners of Parisian showrooms, and through conversations with people in the industry. I’m drawn to designers who bring clarity to their vision and who don’t just follow trends but reframe them with purpose.
What’s one brand you championed early on that you’re especially proud of?
Anine Bing. I remember seeing her pieces when she was still defining her aesthetic. I trusted the direction early and brought her into The Edit when no others in the region were stocking her. She’s now a global mainstay, and it’s been rewarding to watch that journey.

In what ways do you think The Edit has contributed to shaping the region’s fashion identity?
The Edit has helped carve out a space for fashion that feels more personal and self-aware. In a region known for high glamour, we’ve introduced a softer and more intentional way of dressing, which is one that’s less about labels and more about feeling like yourself. We’ve focused on building an experience that goes beyond retail, where curation, community, and conversation all play a role. Whether it’s through the designers we support or the stories we tell, The Edit invites people to slow down, explore, and engage with fashion in a way that feels both elevated and grounded. I think that shift – from consumption to connection – is where our real contribution lies. Launching The Edit has helped make mindful fashion aspirational, both in the region and beyond. From the beginning, our focus has been on storytelling: female-founded brands, thoughtful processes, and pieces made to last. We’ve introduced several brands to the region that have since gained wider recognition and been picked up by other multi-brand spaces, which tells me we’ve been doing something right by staying ahead of the curve. Naturally, when you lead with a clear and authentic point of view, it inspires others. We’ve seen elements of our approach, whether it’s the brands we champion or the way we advocate sustainability and female-founded businesses, reflected more widely acrossthe market. It’s encouraging to see these values gaining momentum and that we are influencing others in the industry. If The Edit has played even a small role in shaping that shift, I see it as something to be proud of.
Are there any key brands in the region to watch out for?
There are a few brands in the region that I’m genuinely excited about. By ALL’E is elevating evening wear with beautiful fits and a soon-to-be launched sustainable capsule produced in small local runs. Bouguessa continues to shine, merging modern elegance with thoughtful, mindful production. Odis is making waves in jewellery, crafting minimalist yet bold pieces in recycled silver and gold that feel modern and purposeful. And then there’s Born Outside Italy, which reinvents luxury sneakers with Italian craftsmanship born out of Dubai. These brands all bring distinct, intentional voices to the region’s fashion scene, and it’s a privilege to watch them grow.
You’ve also entered the wellness sector with LivWell – tell us more about this concept.
LivWell came from a very personal place for both, my co-founder Payal Shah and me. We were craving more honest conversations around wellness, entrepreneurship, and self-care that weren’t just about how things look but how they feel. LivWell reflects how we try to live: intentionally, mindfully, and always with a focus on growth, even when we’re being challenged. Yes, we touch on longevity, biohacking, mindset, and performance, but LivWell isn’t about living forever or looking younger. It’s about living better. Whatever stage of life you’re in, whatever your goals may be, how can you live it as fully, healthily, and meaningfully as possible? For example, our next event focuses on women and the many paths they take, from motherhood to the decision not to have children, and the mental health support that’s often missing in all those conversations. Too often, we only talk about our struggles once we’ve already survived them. So when we created LivWell, we intended it to be about creating a space where those conversations can happen while we’re still in the middle of it.

What are the go-to spots to visit if you’re in Dubai this summer?
Alserkalis always a must because there’s an intimacy in the quiet season that makes it perfect. I always start with a reset at The Edit’s matcha bar (we’re about to launch some incredible new flavours that I’m really excited about). Lunch at Kokoro is a ritual; it’s my favourite handroll bar, possibly in the world. Lately, I’ve also been enjoying Kumo in Jumeirah. It’s a beautiful new Japanese restaurant with interiors that had me photographing everything for design inspiration. Nette is my goto for long, easy breakfasts and if you’re embracing the heat, I love spending time at La Cantine Beach. It’s peaceful, elegant, and has a much more relaxed energy than the usual party beach spots.
As a female founder, what’s been your biggest challenge – and your proudest moment?
The biggest challenge has been building something that stays true to its values, especially in an industry that often rewards speed over substance. The proudest moments are always human: seeing a customer discover her style through our store, mentoring a team member who grows into her own, or being told by a designer that The Edit gave their brand a meaningful platform.
This is The High Summer Issue – where’s your favourite place to escape the heat?
The obvious answer would be the South of France, Mykonos, or Ibiza – and while I do love all of them, there’s something quietly magical about the English countryside in summer. Estelle Manor and Thyme in the Cotswolds are my favourites! Estelle is set on vast, breathtaking grounds with an incredible private art collection and Thyme is family-owned so beautifully intimate and rooted in nature (all the food that they serve is grown on their grounds). They both emulate the kind of quiet luxury that stays with you.
The Hero Buys

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Dubai’s best-kept secrets are finally out.
What started during the ‘Prohibition Era’ has gone on to become a modern-day refined concept today.
After taking over basements, warehouses and other hidden spaces in the 1920s in New York, speakeasy bars became a hallmark for niche cocktails and delectable delights.
To champion this undying spirit, Dubai has opened a plethora of speakeasies that add a hint of mystery from the moment you enter.
So, if you’re up for a little prohibition-style secrecy, Emirates Woman is here to help with all the underground bars that are worth a visit.
Smoke & Mirrors

For an experimental new twist, the destination bar comes with an extensive menu of niche drinks and contemporary Art Deco design, that’s curated to impress. With Cuban-inspired cocktails complemented by dark wood panelled walls and shelves, this bar is tucked away on the hotel’s 74th floor bringing a South-American touch to the heart of Dubai. Located at SLS Dubai, the bar is open daily from 6pm and 3am and comes to life with its plush interiors.
For more information visit sbe.com
Gohan

La Cantine du Faubourg, located in Emirates Towers, is one of the staple restaurants in Dubai and has been on the emirate’s dining scene for over a decade. But, did you know it’s now got a secret venue hidden within its walls? Enter Gohan, the Japanese restaurant concept by the team at La Cantine. This intimate space can seat 30 diners at a time with the DJ spinning to some of the most eclectic tunes all night. “The main guideline when it comes to Gohan was to get as close as the authentic Japanese food with a twist of modernity and street food”, Chef Gilles Bosquet told Emirates Woman in an interview. It’s open from Monday to Friday 12pm to 4pm and for dinner from 7pm to 2am daily.
For more information visit lacantine.ae
Suave

Tucked inside the new bustling fine-dining haven of Basko, an antique staircase leads to this eclectic space that’s designed to make any night feel young no matter what day of the week. This underground bar has brought back an era reminiscent of glitz, glamour and galore. Dating back to the 1960s, this retro-fueled bar features a library of over 200 vintage records, featuring hits from Queen to David Bowie, with the DJ spinning to tunes that are sure to impress all those who enter. Located at Opus by Omniyat designed by Zaha Hadid in Business Bay, this new sophisticated venue is one to add to your must-try list.
For more information visit baskorestaurant.com
Behind the Yellow Doors

With a strict no-flash photography policy, the hidden venue allows guests to witness unobstructed views of Dubai’s skyline. For the ultimate late-night experience, this new speakeasy has a list of unending events throughout the week with a diverse mix of high-energy progressive house hits delivered with the backdrop of the glittering Burj Khalifa. To find it guests need to search for an unassuming entrance that leads into a classic interior space that’s executed through a modern lens. Located at Weslodge Saloon on the 68th Floor at JW Marriott Marquis Business Bay, this venue is open on Friday and Saturday from 11 pm to 3am and on Sunday from 10pm to 3am.
For more information visit btyd.weslodge.ae/
Hudson Tavern

This urban escape takes cues from a New York-inspired speakeasy with its wooden surfaces and vintage lighting. If you’re looking to wind down in solitude for the evening, reconnect with friends, or go on date night with your partner there are enough seating options in this dimly lit space surrounded by brick walls. From Gillard oysters to exquisite ingredients like beluga caviar, this luxe space at Hyde Hotel in Business Bat is open from 4pm to 1am.
For more information visit sbe.com
Off The Wall

This sleek offbeat bar located at Hotel Indigo in Dubai pushes the boundaries with its unique storytelling experience from the art-laden walls to the signature drinks which offer a fresh take on cocktails as it’s curated with unusual ingredients. It’s open from Sunday to Wednesday 6 pm to 2am and Thursday to Saturday from 6pm to 3am, with Mondays closed and expert mixologists who are ready to give you a completely off-the-wall experience.
For more information visit hotelindigodubai.com
Nyx at Gaia

For that ultimate after-dinner soirée, this underground nightclub located at Greek haven Gaia, makes for the perfect way to end your night, as it’s previously welcomed several A-listers from around the globe such as 50 cent, Rita Ora and even A$AP Rocky to enjoy this one-of-a-kind experience in the heart of Dubai. From hand-crafted cocktails to a night of nostalgia, this venue is surely one to visit as it’s located in the heart of DIFC.
For more information visit gaia-restaurants.com
Flashback Speakeasy

By transporting you straight to the 1920s this surreptitious speakeasy bar located at Paramount hotel is most definitely one to visit. With soulful hits and that take guests to a vintage era back in time, the bar offers handcrafted cocktails to relish with live gripping performances. It’s open daily from 6pm to 2am.
For more information visit paramounthotelsdubai.com
Bund Lounge

To go back in time, Shanghai Me welcomes guests to a world of decadence and glamour with an exclusive 1930s-era experience. With royalty and eclectic energy, visitors can experience rich traditions that lie hidden behind closed doors. Accompanied by a team of expert mixologists, Bund Lounge is open every Thursday, Friday and Saturday evening from 10pm to 3am and serves an array of alluring libations, including classic and contemporary signature cocktails and tailor-made concoctions to entice every palate. With an endless evening of enigmatic wanderlust, this restaurant is located in Gate Village 11, DIFC.
For more information visit shanghaime-restaurant.com
LY-LA

Hidden in one of DIFC’s most popular new venues, Alaya, this speakeasy is designed for guests to experience a night like no other. With Middle Eastern nostalgia at the forefront, this sophisticated venue promises a one-of-a-kind affair, through upbeat harmony and otherworldly tunes influenced by the region and beyond. The modern Art Deco bar comes to life with its radiating lights and the grand Bedouin-inspired ceiling, offering a lavish immersion into the region’s culture with its richly decorated embroidery, textures, and colours. LY-LA is now open for reservations daily from 10pm until late and is located in Gate Village 4.
For more information visit Alaya-dubai.com
The Unlucky Cat

From delicious cocktails to mixed beverages, this Asian speakeasy welcomes guests in a dimly lit space, with numerous offers and tasty nibbles, positioned right at the entrance of Miss Tess. It’s located at Taj Dubai, and is open from 6pm to 2am, with reservations not required, so definitely pay a visit as you’re guaranteed a relaxing time.
For more information visit misstessdubai.com
The Green Room

For an underground experience, Soho Garden Palm Jumeirah has now launched a new secret space. With vibrant entertainment and eclectic music all night long, guests can enjoy the glamour of a bygone era in an alluring setting. The venue offers the perfect amalgamation of Asian-inspired dishes, private booths and lush green velvet armchairs, making it a must-visit. Every Friday and Saturday, guests can experience burlesque-themed dinner shows with dancers showcasing their talent through a series of jaw-dropping performances. This hidden space is open daily from 7 pm until late.
For more information visit sohogardenpalm.com
The Other Side

As the ultimate post-dinner spot, this oriental island bar brings Tokyo to the heart of Dubai in a tasteful manner. A team of expert mixologists will be on-hand to guide you through the extensive cocktail menu, accompanies by a range of tastefully prepared dishes. Located in St. Regis Dubai on the 23rd floor, this speakeasy bar is open on Saturdays from 11pm to 4am.
For more information visit tabudubai.com
Galaxy Bar

With more than just a private dining area, the bar has a host of signature celestial-inspired cocktails that are handcrafted especially for all those who visit. By transporting guests to Greece, this luxe concept encapsulates the same feeling when guests start at the Aegean Sea at night-time. With shimmering stars and an organic design process, this intimate space has been designed into a magical experience for guests to experience. Located at Avli by Tashas, this bar was born to provide visitors with a stellar journey.
For more information visit galaxy-bar.com
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Images: Instagram & Feature Image: Emirates Woman December 2020 shoot with Haya Jarrar for By Far More

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Life

by Sarah Joseph
13 hours ago

VIEW GALLERY/ 10 IMAGES
For an avant-garde new lunch and dinner spot, we’re here to help.
Dubai’s fine-dining and culinary scene never takes a backseat all-year round with its innovative food concepts that are sure to leave your palate craving for more.
From Japanese to authentic Italian spots, there’s a plethora of exciting dining options that we simply can’t get enough off. With each detail crafted to perfection, be it the interiors, menu and overarching design, these latest culinary havens are a delight to try for any occasion or to simply treat yourself after a new week.
If you’re on the lookout for the latest hotspots to visit in Dubai, Emirates Woman has curated an exclusive guide on where to dine in the emirate.
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Images: Supplied & Instagram @eugeneeugene  More