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    Emirati Women’s Day 2023: Nayla Al Baloushi, first Emirati woman to climb Mt. Everest

    Life

    by Ruman Baig
    2 hours ago

    Today, the UAE marks the eighth annual Emirati Women’s Day.
    As an occasion to empower Emirati women, the day was launched by Her Highness Sheikha Fatima bint Mubarak Al Ketbi, the wife of the late Sheikh Zayed and Mother of the Nation, in 2015.
    The theme for this year’s Emirati Women’s Day is “We collaborate for Tomorrow”, aligning with the values of the country and with UAE President Sheikh Mohammed Bin Zayed AL Nahyan’s declaration of 2023 as the ‘Year of Sustainability.’
    To delve further, we spoke to inspiring women. The second in the series is Nayla Al Baloushi, the first Emirati Woman to summit Mt. Everest and her friend Shaima Ahmed, who is a content creator by profession.
    She accomplished the triumphant ascent to the summit of the towering 8,849-meter peak on May 14, 2022. Undeterred by the harsh elements and temperatures plummeting to a bone-chilling  degrees, this determined adventurer pressed on.
    This Emirati mountaineer’s journey so far is a testament to the spirit and resilience of women in this country. Speaking of her trajectory so far, Nayla duly credits the support she received from the UAE when she decided to take on this ambitious challenge.
    “When I summitted the Mount Everest, I receieved tremendous support from the UAE. I felt this was not just my acheievement, as everyone celebrated my win as their own.”
    As a true advocate for women’s empowerment, Nayla hopes to inspire women from this region and around the world to follow their passions in life.
    Watch the full interview in the video below.
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    – For more on luxury lifestyle, news, fashion and beauty follow Emirates Woman on Facebook and Instagram
    Images: Supplied   More

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    Major changes to rules in Saudi Arabia for influencers

    Lifestyle

    by Sarah Joseph
    3 hours ago

    With an increase in Saudi Arabia’s tourism, content creators in the country are bound to grow.
    As numerous profiles are finding ways to benefit through social media, a new licensing system has been put in place to oversee this industry.
    From October 2022, all Saudi and non-Saudi influencers generating any revenue through advertising on social media must apply for a formal permit from the General Authority for Audiovisual Media (GCAM) The cost of the license starts from SAR 15,000 (Dhs14,672) and is valid for a tenure of three years.
    Per the GCAM, all Saudi and non-Saudi content creators after obtaining the permit can work with as many private organisations as they like and promote their products and services on their platform as long as no laws or values of the Kingdom are violated, per Arab News,
    “The influencer license does not allow censorship or blocking,” said GCAM CEO Esra Assery. “It’s more of a permit to enable the maturity of the sector. We want to help individuals grow professionally so they can make a career out of it.”
    For any non-Saudi residents, permission will first be required from the Ministry of Investment to work in the country, before applying for the license. Additionally, specific advertising agencies must also represent these individuals before applying for the permit.
    For those who don’t follow protocols, fines of up to SAR 5 million (Dhs4.89 million) or a five-year prison sentence could be imposed on them as per the GCAM.
    For more information visit my.gov.sa
    – For more on luxury lifestyle, news, fashion and beauty follow Emirates Woman on Facebook and Instagram
    Images: Supplied & Feature Image: Emirates Woman February cover shoot More