Emirates Man
On October 19, 2024 Mercedes-Benz and Moncler expanded their collaboration at the “The City of Genius” show in Shanghai with a one-off art piece, a limited-edition G-Class and capsule fashion collection.
The Art Piece
At “The City of Genius” show, a one-off art piece “Project G-Class Past II Future” was unveiled based on a G-Class from the 90s that was completely restored. Realised by multi-hyphenate talent, NIGO, he reworked design elements inside and out, bringing in the 90s spirit to revive it into a contemporary lifestyle model, with a limited run of only 20 cars that will be launched in April 2025.
It features a matte two-tone colour palette in olive green and grey and exterior accents in black, orange, and gold.
Interiors are also given a refresh including the distinct quilted aesthetic of a Moncler puffer jacket with the edginess of a G-Class, a checkered seat upholstery pattern, black steel wheels in a 90s design, a foldable windscreen, and a gold-coloured fuel can.
Among other elements, G-Class enthusiast Devon Turnbull, known for his immersive audio installations, has designed an audio system, mounted on the convertible top.
The Capsule Collection
At the show, attendees also got a sneak preview of a new collection of urban, gender-neutral fashion designed by Mercedes-Benz and Moncler together with NIGO. The capsule collection incorporates 90s influences with street style elements consisting of souvenir and college jackets, hoodies, checked shirts and Bermuda shorts as well as lightweight down and field jackets, parkas and windbreakers with a vintage look.
Mercedes-Benz x Moncler by NIGO Collaboration Capsule Collection
The Event
The Shanghai event also hosted several other artists, who presented their own respective collaborations with Moncler such as A$AP Rocky and Willow Smith, Edward Enninful (OBE), FRGMT by Hiroshi Fujiwara, Gilga Farm by Donald Glover, LuLu Li and Palm Angels. In addition to the Moncler Genius 2024 lineup, special showcases were presented by Rick Owens and Jil Sander.
Mercedes-Benz x Moncler by NIGO Collaboration – A$AP Rocky
