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IN PARTNERSHIP: Audi Q6 e-tron makes a grand entrance in the Middle East, ushering in a new era of electric luxury automobiles.
Audi has officially unveiled its highly anticipated Q6 e-tron in a spectacular regional showcase, marking a significant milestone for the brand. The event, held simultaneously across five iconic locations in the Middle East – the Ritz Carlton Abu Dhabi, Doha’s Museum of Islamic Art Park, Dubai’s Museum of the Future, House of Wisdom in Sharjah, and Al Mouj complex in Muscat – signifies more than just a new car launch. It represents the beginning of a new era for Audi, one focused on sustainable luxury and cutting-edge electric mobility.
The Q6 e-tron, unveiled with dramatic flair, kicks off Audi’s largest model offensive in its history. With over 20 new models planned for launch by the end of 2025, the Q6 e-tron sets the stage for this ambitious undertaking. Boasting a sleek, modern exterior and a spacious, intuitive interior, this electric SUV redefines Audi’s vision of how luxury and innovation should coexist.
But the Q6 e-tron doesn’t stop at stunning visuals. It also boasts a number of world-first innovations. Customizable digital light signatures and “awareness” OLED rear lights are just a glimpse of the advancements that enhance both the car’s aesthetics and safety features. Inside, the brand new “Digital Stage” takes the in-car experience to a whole new level. This innovative display seamlessly blends cutting-edge digital interfaces with Audi’s renowned attention to detail, creating a truly unique and user-friendly environment.
Performance-wise, the Q6 e-tron is built to cater to the fast-paced lifestyles of the Middle East. With a driving range of up to 625 km on a single charge (based on WLTP standards), this electric powerhouse ensures you can go the distance. The 800-volt system allows for incredibly fast charging, reaching up to 80% capacity in just 21 minutes. Even a quick 10-minute top-up can restore enough energy to travel up to 255 km, making range anxiety a thing of the past. Furthermore, Audi’s commitment to expanding its charging infrastructure across the Middle East further simplifies the transition to electric driving.
The Audi Q6 e-tron isn’t just a car, it’s a statement piece for the future of mobility. Available in showrooms starting from the first quarter of 2025, this electric marvel sets a new benchmark in advanced technology, sustainable performance, and defines the next chapter for electric vehicles in the region.
