New brunches in Dubai are constantly coming and going, but we often don’t think about how much goes into the planning and execution of a new launch.
When we’re enjoying ourselves with our best friends it’s easy to forget about the weeks, months and years of work that goes into launching a good brunch.
In the case of Secret Parties’ latest launch at the Palazzo Versace in Dubai, it was two years in the making.
The Palazzo Versace was on director Chris Wright’s venue bucket list for years prior to its launch just a few weeks ago.
“We’ve always wanted to work with the Palazzo Versace, it’s one of the best hotels in the region, so for Secret Parties to be associated with it is amazing,” he tells .
After numerous meetings over the last 12 months to make the new brunch “perfect”, Secret Palazzo Versace Brunch received the green light.
“We have our own brand guidelines we have to stick to, so the mix of the Versace brand and Secret had to blend properly, which is why it took almost a year to put together,” he explains. “The wait was absolutely worth it and this is one of the best parties in the region.”
The vibe
The new brunch is certainly an absolute spectacle, combining classical music with some of the chart’s top hits, brunch-goers are treated to live entertainment with Dubai opera singer Joseph Terterian alongside an electric violinist.
As for the food – it’s just as good as the entertainment. Taking place in the Palazzo Versace restaurant Vanita’s, guests enjoy a hearty four-course menu with dishes including arancini, sea bass, roasted beef tenderloin, a cheese board, succulent desserts and more.
It’s safe to say this luxury brunch has ‘s stamp of approval – you really do get the whole package with live entertainment and great food, all you need to do is provide yourself with fantastic company.
The details
The Secret Palazzo Versace Brunch runs every Friday from 1pm to 4pm, with packages starting at Dhs345 for soft drinks; Dhs445 for house drinks; Dhs545 for sparkling; and Dhs699 for the champagne package.
If you’re wanting to go the full nine yards, there’s also a staycation package on offer for Dhs1,700 which is for two people. This includes a one-night stay at the hotel, two brunch passes, a premium breakfast the following morning and access to all hotel facilities during your stay.
‘s final verdict: This new brunch is a must-try.